EU market for wood windows flat in 2017

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There was little growth in the market for wood windows in the EU in 2017. The total value of wood windows supplied to the EU increased only 0.7% to €6.07 billion in 2017 following a 2.8% decline the previous year.

The supply of wood windows to the EU is overwhelmingly dominated by domestic production which increased 0.7% to €6.07 billion in 2017. Imports from outside the EU accounted for only 0.5% of total EU wood window supply in 2017.

Italy has maintained its position as the largest window manufacturer in the EU, with production rising around 7.2% to €1.39 billion in 2017. Production in Poland continued to rise during the year, by 7% to €704 billion.

In contrast, wood window production in most large western European markets declined in 2017, including Germany (-1% to €802 million), France (-1% to €525 million), Sweden (-5% to €420 million), UK (-12% to €299 million) and the Netherlands (-4% to €254 million).

Imports of wood windows from outside the EU fell by 5.3% in 2017 to €31.4 million, continuing the downward trend of the previous year. EU imports of wood windows derive mainly from neighbouring European countries, including Norway, Bosnia and Switzerland.

Only a very limited, and highly variable, quantity of wood windows is imported into the EU from tropical countries.

The value of EU imports of wood windows from tropical countries fell 32% to €3.17 million in 2017. Typically, 50% to 70% of wood windows imported in the EU from the tropics each year derive from the Philippines and are destined for France and Belgium.

While tropical countries are not significantly engaged in the EU market for finished windows, this sector is of interest as a source of demand for tropical wood material.

From this perspective, a notable trend in the EU window sector – as in the door sector - is towards use of engineered wood in place of solid timber. This is particularly true of larger manufacturers producing fullyfactory finished units that buy engineered timber by the container load.

Increased use of engineered wood is closely associated with efforts by window manufacturers to meet rising technical and environmental standards, provide customers with long lifetime performance guarantees and recover market share from other materials.

Increased focus on energy efficiency means that tripleglazed insulating window units with very low U-factors are now more common than double-glazed units in Europe. These units demand thicker, more stable and durable profiles that in practice can only be delivered at scale using engineered wood products.

The quality and engineering of wood windows has undergone a revolution in the EU in recent years so that manufacturers are now able to deliver products with many of the benefits previously reserved only for the best quality tropical hardwood frames using softwoods and temperate hardwoods.

Factory-finished timber windows are given a specialist spray-coated paint finish for even and durable coverage which might only need redoing once a decade. The lifespan of factory-finished engineered softwood frames is now claimed to be about 60 years, while thermally or chemically modified temperate woods can achieve around 80 years.

Nevertheless, smaller independent joiners producing bespoke products in low volumes still tend to rely on solid timber purchased from importers and merchants to manufacture window frames.

Tropical woods such as meranti, sapele and iroko continue to supply a high-end niche in this market sector, competing directly and often successfully with oak, Siberian larch, and western red cedar.

The apparent stasis in EU production of wood windows during 2017, a year when overall construction activity in the region is estimated by Euroconstruct to have risen by 3.5%, implies some loss of market share.

The Eurostat PRODCOM data provides evidence for this showing that between 2014 and 2017 total EU consumption value for doors and windows increased 26% in aluminium and 28% in steel. The consumption value for wood increased only 4% during this period, while consumption of plastic stagnated.

Overall the share of wood in the total value of EU door and window consumption fell from 30% to 28% between 2014 and 2017, while the share of aluminium increased from 25% to 28%, steel increased from 14% to 16%, and plastic decreased from 31% to 27%.

This highlights that while wood may be making gains in relation to plastic products in the EU market for windows and doors, it is losing share to metal products.

Aluminium is becoming a particularly prominent competitor. Aluminium has always remained the default windows product in the commercial market but over the last 5 years the material has enjoyed considerable resurgence within the residential window and door market.

An important driver behind this has been aluminium bifold and sliding doors as consumers demand greater space and light within living areas. Another factor is the demand for lower maintenance and greater strength in light weight frames for high energy efficiency double and triple glazed units.

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